Digital Communication Specialist

I'm Ayoub, Digital specialist Marketing expert Creative officer

I design and deliver marketing and communication campaigns for leading companies.

About

I assist organisations in designing and implementing digital marketing, branding and communication strategies.
My approach combines structuring, creativity and execution in corporate and B2B environments.
I work on multi-team and multi-country projects, with a focus on message clarity, visual impact and brand consistency.

ans d'expérience

partner countries

diplomas

What I can do end-to-end

I design marketing and communication campaigns by leveraging key skills .

Strategy

Structuring communication and digital marketing plans.

Tools: Monday, Microsoft Planner & To Do, Notion AI

Branding

Brand positioning and consistency.

Outils: Adobe Creative Suite, Figma, Canva, CapCut, PlayPlay

Activation

Digital and multi-channel campaigns with UX optimization.

Tools: Meta, Salesforce, Hubspot, Odoo, SmartFocus

Production

Expertise in website creation and management.

Tools: WordPress, Elementor One, Drupal, Prestashop

Analyse

Performance analysis reports and adjustments.

Tools: Google Analytics, Matomo, Adsense, Meta Business

IA

Integrating AI into the production of marketing campaigns.

Tools: Claude, Chat GPT Premium, Gemini, NotionAI, Heygen, Runway Gen-4

A rewarding experience with these companies

A selection of assignments and roles in communications, branding and digital marketing, in corporate and international environments.

Digital & Creative Specialist

ALIAXIS │ May 2025 - Present

Led 14 digital campaigns across Europe, USA and APAC, ensuring brand strategic alignment at group level. Digital lead for adoption of Blink as global internal communication platform (+62% employees engagement). Created engaging digital content (video, GenAI, motion design, interviews...) to achieve targeted objectives. Upgrading website from showcase to business-oriented. Co-designed 4 hybrid and interactive internal events with CEO to drive participation and cross-region engagement.

Digital Communication & Event Manager

ORANGE BUSINESS │ 2023 - 2025

Coordinated communication projects across 24 countries in the EMEA region to support Orange’s B2B growth. Designed and deployed a mobile application (PWA), generating €40,000 in cost savings for the group. Created brand content (videos, digital assets, leaflets, presentations, posters, newsletters). Managed 17 hybrid and physical events (seminars, conventions, webinars). Transformed internal digital communications using Microsoft 365 solutions (Viva, Teams, SharePoint). Implemented AI solutions (Notion AI, DALL·E) to improve productivity.

Digital Marketing & Communication Consultant

FREELANCE | 2022 - 2023

Developed tailored strategies for 14 clients across various industries (Decathlon, Liebherr, artists, etc.). Designed and optimized websites with a focus on SEO/SEA. Produced print and digital communication materials. Managed social media accounts.

Do you have creative and ambitious projects?

Let's work together.