Creation of a logo for the association Meet France Maroc
Meet France Maroc (MFM) is a new structure in Eastern France. Its mission is to :
- Helping to build a solid and lasting link between France and Morocco
- Mobilise the diasporas and friends of Morocco to be the best actors and ambassadors of this fruitful and sustainable co-development between France and Morocco.
- Encourage investment project promoters to push back the frontiers of what is possible towards potential new Moroccan markets
- Contribute to the implementation and operational translation of the " New Development Model " of Morocco
- Build an operational partnership model with Moroccan structures and institutions to support project leaders in various high-potential sectors and markets
Objective:
Meet France Maroc contacted me to design their logo for the launch of their association. The aim was to visually represent MFM's raison d'être, i.e. to boost exchanges between France and Morocco, with a reference to the flags of the two respective countries.
Solution :
To create a logo with a symbol of union and development between France and Morocco, symbolised by the flags of the two countries. MFM's identity is thus illustrated by :
- a stripe on a blue, white and red background representing the French flag
- an upward-curving white arrow representing both the France-Morocco link and the development of their relations
- a stripe on a red background and a green star representing the Moroccan flag
English (UK) 
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